Promotion & Distribution

Our services include promotion, marketing and distribution of our products and post-sales activities. We provide a unique range of marketing solutions to put our customers in touch with the pharmaceutical industry. Whatever our objectives, our promotion and distribution departments help us to reach our target audience the way they want to be contacted.

Respecting all applicable laws and regulations, we offer both direct-to-consumer pharmaceutical advertising (DTCPA), made by pharmaceutical companies/MAHs to promote its prescription products directly to patients, and tailored communication to healthcare professionals.

The World Health Organization (WHO) has developed a medicines strategy and established Ethical Criteria for Medicine Promotion, advertisement, and publicity, to support and promote the health protection of citizens through the rational use of medicines.

Considering the influence of medicine promotion, advertisement, and publicity on users and their consumption habits, and consequently the effect on health systems and the potential harmful results on individual and collective health, there is a need to improve, broaden, and define ethical criteria to strengthen public health protection and reduce risks associated to medicine use. Within this framework, it is particularly necessary to build awareness and protect the most vulnerable sectors of the population, such as children, the elderly, pregnant women, and persons with chronic diseases.

Marketing concepts as a mechanism to help pharmacy develop, communicate, and sell future pharmaceutical services to consumers are discussed. Pharmacy as a profession must define itself broadly to take advantage of future growth opportunities. These growth opportunities will be realized from unmet health-care needs and changing consumer life style trends and values. New services must therefore be oriented toward consumers (i.e., patients, health professionals, and third-party agencies) to gain acceptance. Dispensing and drug-knowledge-distribution pharmaceutical services are reviewed by a product life cycle analysis of sales profits versus time. A marketing mix for new pharmaceutical services is developed consisting of service, price, distribution, and promotion strategies. Marketing can encompass those key elements necessary to meet the organizational goals of pharmacy and provide a systematic, disciplined approach for presenting a new service to consumers.

We distribute goods through our local and regional distributors. With increased demand for pharmaceutical products as a result of the Coronavirus outbreak, more people are interested in the business of pharmaceutical distribution. As a pharmaceutical distributor, one need to feel that it is more important than ever to ensure that businesses understand the role in the vital activities that to carry out. We always interested to joint with new of experienced distributor agencies to spread our products.

In our drug distribution centers, we have a common saying: “It’s not just a package, it’s a patient.” The mission of our distribution partners is to help to improve the quality of care and service to deliver to patients and customers, and drive better financial results for the business.

Our breadth of drug types, accurate and timely delivery, flexibility, packaging options and reliability are just a few of the reasons to partner with us for your drug distribution needs.

We are relied on by thousands of pharmacies who touch every part of the care continuum, from retail and hospital pharmacies to long-term care and community health center pharmacies and more. We tailor support for your pharmacy, no matter how big or small, no matter what your specialty, so that you can focus on patient care.